THE CLAN

The Clan is our community of Deviate riders, employees, and like-minded individuals who share a common vision - “to accelerate the evolution of mountain bike design, for and with riders”

Here you’ll discover the individuals behind Deviate, our ambassadors and how to get involved with future initiatives.

A group of five mountain bikers riding on a dirt trail through a hilly, forested landscape with mountains in the background under a cloudy sky.

CLAN RIDE OUT 2025

Register interest

Register interest

AMBASSADORS

Two mountain bikers riding down a rocky, grassy hillside trail with a cloudy sky overhead.

Find a guide or coach

Close-up of a mountain bike's blue frame, showing the rear suspension system, with a rugged outdoor trail in the background.

EVOLUTION OF DEVIATE

EVENTS & DEMOS

Group of mountain bikers wearing helmets and outdoor gear gathered together with their bikes, preparing for a ride in a parking lot.

GUIDE & COACH PROGRAMME

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For UK customers: save up to 49% with a Cycle to Work scheme.

Since relaunching, we’ve been working to reinstate Cycle to Work providers so UK riders can access Deviate bikes through salary sacrifice.

We now accept:
• Cyclescheme
•

Claymore or Highlander II?

Featured here: our factory builds — dialled from the start and wanting for nothing.

Both bikes are built around the same high-pivot suspension platform, but aimed at slightly different riding styles.

Claymore &ndas

We're getting ready to relaunch...
Arriving 12th February!

#deviatecycles
#highpivot
#claymore
#highlanderii
#scottishengineering

Black Friday starts now.⁠
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From November 12th to December 5th, save big on Deviate framesets - including 2025 Claymore and Highlander II colourways.⁠
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Each frameset comes equipped with our high-pivot suspension platform, custom-tuned 2025 Fox Facto

🏆 Bike of the Show! ⁠
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Our full titanium TiLander V2 prototype took centre stage at DT Swiss Craft Bike Days and rolled away with Bike of the Show.⁠
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Hand built in the UK, the TiLander embodies pure craftsmanship - designed and engineered by our o

@vojomag on the Kurgan “a truly exceptional bike in every sense of the word”.

Engineered to handle everything from brutal climbs to full-gas descents, the Kurgan blends capability with control in a way few e-bikes can match.

📸 & Re